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East Market Announces New Snow Walk Holiday Experience

Philadelphia, PANovember 21, 2019 — East Market today announced the upcoming launch of its inaugural Snow Walk experience, a free holiday-themed event that will be open daily to the public December 7-31.


Each evening, East Market will transform into a magical winter wonderland as hundreds of LED lights converge with a 35-foot tree to create a synchronized light show. On Saturday evenings, the Snow Walk will come to life with live entertainment, seasonal giveaways, an outdoor snow chalet and other surprises to make for an extra festive holiday experience.


“Center City has always been a focal point for holiday celebrations in Philadelphia, and East Market is thrilled to carry on that tradition,” said Michelle Johnstone, Director, Marketing and Communications at East Market. “Given East Market’s pedestrian-friendly landscape, we saw an exciting opportunity to offer something truly unique to get people into the holiday spirit. This is a family-friendly experience for all ages, and we encourage people from around the region to come out and have some fun with us!”


The light show will run daily at 6:30 p.m., 7:30 p.m. and 8:30 p.m., and the enhanced experience will take place during those same times every Saturday. Additionally, a special launch celebration will be held at East Market on Saturday, December 7th to kick off the exciting new experience with further details to be revealed in the coming weeks.


In addition to the Snow Walk experience, visitors can also enjoy everything the neighborhood has to offer, including retail tenants such as T.J. Maxx, MOM’s Organic Market, Wawa, Iron Hill Brewery, City Fitness, AT&T, and District Taco.


Bounded by Market, Chestnut, and 11th & 12th streets, the East Market project has transformed the city’s primary east-west corridor into a dynamic full block of leading stores, popular restaurants, creative office spaces and two brand new luxury apartment towers – The Ludlow and The Girard – both of which are now leasing.


For more information on Snow Walk and other upcoming events, please visit and follow along @EastMarketPHL.



East Market is a dynamic mixed-used project blending urban shopping and dining experiences with contemporary work and living spaces. The pedestrian-oriented development in the heart of Philadelphia has revitalized an entire city block, from Market to Chestnut, and 11th to 12th Streets. Here, you can live at two incredible apartment towers, The Girard or The Ludlow, work at 1100 Ludlow, shop and dine at one of our many retailers, or just hang out on Chestnut Walk and Ludlow Street with a cup of coffee and your dog. The project is owned on behalf of a client by National Real Estate Advisors, LLC, an investment manager specializing in build-to-core, developing and owning large-scale, urban commercial and multifamily projects on behalf of its institutional clients; Joss Realty Partners, a New York-based private real estate investment firm; Young Capital LLC, a Philadelphia-based real estate investment firm affiliated with Classic Management, Inc.; and SSH Real Estate, one of the largest privately held commercial real estate companies in the Greater Philadelphia Region. East Market is being developed by National Real Estate Development, the full-service development arm of National Real Estate Advisors. For more information, please visit and follow the conversation at @EastMarketPHL.